NEWS

DETROIT – The Buick brand celebrates its 110th birthday this weekend. After a few years of experimenting with automobiles built at his home in Detroit, David Dunbar Buick – a former plumbing inventor and businessman – incorporated the Buick Motor Company on May 19, 1903.

DETROIT – Buick production lines have been rolling for 110 consecutive years but for a short period during World War II, the vehicles produced looked decidedly different.

SHANGHAI – The new Buick Riviera concept vehicle made its global debut this evening in Shanghai.

DETROIT – Buick vehicles today are built in state-of-the-art facilities around the world. The Enclave luxury crossover’s Lansing Delta Township plant was the industry’s first LEED Gold-certified manufacturing facility. The brand has evolved in many ways since 1903, when the first Buick was hand-built in a small barn behind David Dunbar Buick’s Detroit home.

DETROIT – Football star Peyton Manning returns to TV screens across the country during this weekend’s NCAA® Men’s Basketball Final Four®. The spot, called “Blindsided,” is Manning’s second contribution to the “Experience Buick” campaign. It focuses on safety features of the 2013 Verano compact luxury sedan.

ATLANTA – Samaritan's Feet today announced Buick the winner of the inaugural 2013 “Barefoot Corporate Champion” award, which recognizes model servant leadership both domestically and internationally and dedication to the Barefoot for Bare Feet awareness movement.

DETROIT – The Buick Achievers Scholarship Program today announced the first five of 100 U.S. high school and undergraduate college students that will receive up to $25,000 in annual scholarships for demonstrating excellence in the classroom and in the community.

DETROIT – The redesigned 2013 Buick Enclave luxury crossover is the brand’s best-selling model through the first quarter with retail sales up almost 40 percent. And it is a second-time-around choice for nearly four in 10 owners trading in a first-generation Enclave.

NEW YORK – Buick revealed the new 2014 Regal today, designed to be a sportier and smarter evolution of the brand’s dynamic midsize sedan. New purposeful technologies enhance safety and the driving experience with a more refined turbo engine – along with the introduction of all-wheel drive.

NEW YORK – Buick today introduced the new 2014 LaCrosse, the evolution of the landmark luxury sedan that established the brand’s modern sedan lineup with design leadership and technological innovation.