DETROIT – Buick Verano luxury sedan sales in May surpassed 3,000 for the first time, continuing an upward sales trend from its December 2011 launch. Half of Verano buyers are coming from non-General Motors’ brands.
ELY, Nev. – A pair of Buick engineers piloted a stock Regal GS luxury sport sedan to a second-place finish in the 135-mph class of this month’s Nevada Open Road Challenge, finishing within 0.4 seconds of their 40-minute target time.
DETROIT – Supermodel Marisa Miller hits the airwaves in the latest Buick commercial in a campaign that so far has featured basketball player Shaquille O’Neal being impressed by the LaCrosse luxury sedan’s legroom and actor Ving Rhames using his mastery of intimidation to benefit from the new Experience Buick lease option.
DETROIT – In the design world, improving a successful product can be a bigger challenge than starting with a clean sheet. The Buick Enclave, the industry’s top-selling three-row luxury crossover, also carries the weight of being the originator of the brand’s current design philosophy.
NEW ORLEANS – As the nation’s top men’s basketball teams competed for an NCAA title earlier this month, participants in the Buick Arena at the Ernest N. Morial Convention Center in New Orleans were shooting for a different record book. A total of 422 basketball fans completed the world’s largest game of “Knockout.”
DETROIT – Buick Verano sales continue to trend upward, with nearly 2,500 sold in March, the luxury sedan’s best month yet. Early trends show the Verano is bringing new types of customers to the Buick brand.
NEW YORK – Buick today introduced the new 2013 Enclave, an evolution of the industry’s best-selling three-row luxury crossover. It offers new styling, new safety technologies, in-vehicle connectivity and a more refined driving experience.
DETROIT– The Buick Achievers Scholarship Program announced today the first four of its 100 National award winners for 2012, including the first current undergraduate recipient of a Buick Achievers Award under a new program expansion..