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What is Buick Live?

Buick Live is a digital showroom that allows you to connect with a Buick Product Specialist in real-time and experience an first-person view of or newest vehicles, ask questions, then book an appointment with a dealer, if you wish, all from the comfort of your home or office.

Is my tour going to be recorded?

No, your tour will not be recorded.

How do I schedule a tour?

Please visit and you can schedule your tour. 

How do I test drive a vehicle?

Following your vehicle tour, our Product Specialist will be happy to assist you in setting up at a time for a test drive with your preferred dealer.

How long are wait times?

Wait times may vary but we strive to keep to a minimum.

I require special assistance 

Please contact the Buick Customer Care center at 1-800-521-7300.

Can the Product Specialist see me?

No, you will only see the Product Specialist and the studio from their perspective.

I have another question or comment.

Please contact the Buick Customer Care center at 1-800-521-7300.

Will my information be shared with a third-party?


How long is a tour?

You can end a tour whenever you prefer. You are not committed to a pre-determined time.

What are my obligations after a tour?

Following your tour there are no obligations. You can choose to arrange to see a dealer for a test drive, but only if you wish. You may also have the option of reserving an upcoming vehicle or using Shop.Click.Drive.

By signing up will I end up on a mailing list?

Yes, you will be opted into Buick marketing communications but can opt-out at any time 

Is this tour complimentary?

Your experience with Buick Live is entirely complimentary and free of obligations.

Is Buick Live available to everyone in the United States?

Yes, anyone over 18 in the United States is invited to experience Buick Live.