SEE HER GREATNESS

As a longtime partner of the NCAA®, Buick celebrates the achievements of all athletes. However, while over 40% of athletes are women, they get less than 10% of the media coverage.1 Our mission is to help increase women’s visibility in sports by encouraging viewership, supporting initiatives that drive equity and inclusion, and creating platforms for women to have meaningful conversations about the issues that face them.
IN HER WORDS
Get an insider’s look at March Madness® as we take you behind the scenes with some of the best women athletes on the court.
ALIYAH BOSTON
CAMERON BRINK
CAITLIN CLARK
AZZI FUDD
KIKI RICE
GET INSIDE THE HUDDLE
In these videos, you’ll find some of the most inspiring stories in women’s sports today. Through our collaboration with TOGETHXR, the media and commerce company started by Alex Morgan, Chloe Kim, Simone Manuel and Sue Bird, the Buick Huddle is a special way for us to connect fans with legendary women athletes.
Watch interviews, Q&A sessions and more featuring notable athletes, coaches and teams from around the NCAA®. That’s just the warm-up. To see these Huddles in their entirety, visit our YouTube channel.

TRACK & FIELD HUDDLE
Brooke Baldwin with Valerie Allman and Dalilah Muhammad
SOFTBALL HUDDLE
Brooke Baldwin with Jennie Finch and Amanda Chidester
BEACH VOLLEYBALL HUDDLE
Brooke Baldwin with Misty May-Treanor and Alix Klineman
#SEEHERGREATNESS CHALLENGE
#SEEHERGREATNESS CHALLENGE
