DESIGN

INSPIRATION IN EVERY DETAIL

When every detail is designed around you, when every tone, texture and technology works in perfect harmony, you design a family of SUVs that’s so imaginative, so refreshingly modern, it commands a closer look.

A FULL SENSORY EXPERIENCE

You’ll notice the difference the moment you enter the cabin. A warm, distinctive quality that rewards your senses and turns every drive into an experience.

Some features shown may have limited, late or no availability. See dealer for feature availability.

Some features shown may have limited, late or no availability. See dealer for feature availability.

AN OASIS OF WARMTH

When outside temperatures drop, available heated front seats and an available heated steering wheel provide soothing relief.

A BREATH OF FRESH AIR

Breathe easy with innovations you’ll truly appreciate, such as an available in-vehicle air ionizer designed to help keep the air in your cabin cleaner and fresher by reducing pollen, dust and debris. Offered on select models.

A MORE RELAXING DRIVE

Available in select models, massaging, heated and ventilated front seats deliver the type of relaxation typically reserved for the spa.

Some features shown may have limited, late or no availability. See dealer for feature availability.

Some features shown may have limited, late, or no availability. See dealer for feature availability.

A QUIET SANCTUARY

Escape into the calming bliss of a cabin where conversations can flourish, thanks to QuietTuning™ technology that helps to reduce, block and absorb noise and vibration utilizing ultra-dissipative acoustic materials and Active Noise Cancellation.


SCULPTURAL BEAUTY

Sleek, refined design cues create an acute sense of visual harmony throughout our lineup.

SIGNATURE IMPRESSIONS

Our iconic tri-shield insignia takes center stage on every Buick grille, conveying the caliber of craftsmanship you’ll find inside the vehicle.

DISTINCTIVE ARCHITECTURE

Subtle sculptural lines flow from front to rear, an eye-catching motif that teases the athletic driving performance that awaits.

Some features shown may have limited, late, or no availability. See dealer for feature availability.

REFINED MATERIALS

Revel in an environment of supple, sweeping surfaces, where each tone and texture conveys the highest level of refinement.


DESIGNED WITH PURPOSE

Discreetly integrated into every Buick, purposeful amenities blend beauty and function, while offering conveniences that help you move through life more confidently.

TUNED IN TO YOUR NEEDS

Happiness is in the little things, such as a hands-free power liftgate that lets you access your vehicle's cargo area with a simple swipe of the foot.  Available on select models.

Some features will not function on certain models without dealer retrofit. See dealer for details.

A PLACE FOR EVERYTHING

No cords, no problem.  Power your compatible device while keeping your cabin clutter-free with wireless smartphone charging.  Available on select models.

FLEXIBLE CARGO SPACE

Wherever your adventures take you, there's a Buick with the flexibility and spaciousness you need to go all out.

DESIGNED WITH YOUR BEST LIFE IN MIND

Whether you're an outdoor enthusiast with a big-city appetite or an urban dweller with a pioneer spirit, there's a Buick for every lifestyle.

AWARD WINNING QUALITY
THAT'S BUILT AROUND YOU

AWARD WINNING
QUALITY THAT'S BUILT
AROUND YOU

AWARD WINNING
QUALITY THAT'S BUILT
AROUND YOU

#1 Overall Brand for New Vehicle Quality

#1 Overall Brand for
New Vehicle Quality

Based on 2022 Buick models. For J.D. Power 2022 U.S. award information, visit jdpower.com/awards.

Based on 2022 Buick models. For J.D. Power 2022 U.S. award information, visit jdpower.com/awards.

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