design

DESIGN

Inspiration in Every Detail

When every detail is designed around you, when every tone, texture and technology works in perfect harmony, you design a family of vehicles that’s so imaginative, so refreshingly modern, it commands a closer look.

A FULL SENSORY EXPERIENCE

You’ll notice the difference the moment you enter the cabin. A warm, distinctive quality that rewards your senses and turns every drive into an experience.

AN OASIS OF WARMTH

When outside temperatures drop, available heated front seats and an available heated steering wheel provide a surge of soothing relief.

A BREATH OF FRESH AIR

Breathe easy with innovations you’ll truly appreciate, such as an available in-vehicle air ionizer designed to help keep the air in your cabin cleaner and fresher by reducing pollen, dust and debris. Offered on select models.

A MORE RELAXING DRIVE

Available in select models, massaging, heated and ventilated front seats deliver the type of relaxation typically reserved for the spa.

A QUIET SANCTUARY

Escape into the calming bliss of a cabin where conversations can flourish, thanks to measures engineered to help reduce, block and absorb unwanted noise. Discover how Buick QuietTuningTM technology works.


EXPRESSIVE BEAUTY

Bold, authentic design cues reflect the authenticity of our customers, while creating an acute sense of visual harmony throughout our lineup.

SIGNATURE IMPRESSIONS

Our iconic tri-shield insignia takes center stage on every Buick grille, conveying the caliber of craftsmanship you’ll find inside the vehicle.

ATHLETIC ARCHITECTURE

Subtle sculptural lines flow from front to rear, an eye-catching motif that teases the athletic driving performance that awaits.

REFINED MATERIALS

Revel in an environment of supple, sweeping surfaces, where each tone and texture conveys the highest level of refinement.


DESIGNED WITH PURPOSE

Discreetly integrated into every Buick, purposeful amenities deftly blend beauty and function, while offering conveniences that help you move through life more confidently.

TUNED IN TO YOUR NEEDS

Happiness is in the little things, such as a hands-free power liftgate that lets you access your vehicle's cargo area with a simple swipe of the foot.  Available on select models.

A PLACE FOR EVERYTHING

No cords, no problem.  Power your compatible device while keeping your cabin clutter-free with wireless smartphone charging.  Available on select models.

FLEXIBLE CARGO SPACE

Wherever your adventures take you, there's a Buick with the flexibility and spaciousness you need to go all out.

DESIGNED WITH YOUR BEST LIFE IN MIND

Whether you're an outdoor enthusiast with a big-city appetite or an urban dweller with a pioneer spirit, there's a Buick for every lifestyle.

DISCOVER THE NEW BUICK

TourX shown with available dealer-installed accessories.

TourX shown with available dealer-installed accessories.

DISCOVER THE NEW BUICK

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OVERVIEW
OVERVIEW
SAFETY
SAFETY
  • The system wirelessly charges one compatible mobile device. Some phones have built-in wireless charging technology and others require a special adapter/back cover. To check for phone or other device compatibility, click here or consult your carrier.

  • The Manufacturer’s Suggested Retail Price excludes destination freight charge, tax, title, license, dealer fees and optional equipment. Click here to see all Buick vehicles’ destination freight charges.

  • Service varies with conditions and location. Requires active service plan and paid AT&T® data plan. See onstar.com for details and limitations. Vehicle must be on or in accessory position for Wi-Fi® to function.

  • Functionality varies by model. Full functionality requires compatible Bluetooth® and smartphone, and USB connectivity for some devices.

  • Already a SiriusXM Subscriber?


    Call 1-855-236-9236 when you get your new vehicle so SiriusXM can add it to your account. SiriusXM will also take care of cancelling the service on your old vehicle (if you no longer have it) and can move any unused service credits to your new one. (Certain restrictions apply for Lifetime plans. Ask Listener Care for details.) Be sure to have your new Radio ID or VIN available when you call.


    *Trial length and service availability may vary by model, model year or trim.

  • EPA-estimated.

  • Map coverage available in the U.S., Puerto Rico and Canada.

  • Read the vehicle Owner’s Manual for important feature limitations and information.

  • Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.SaferCar.gov).

  • Vehicle user interface is a product of Apple and its terms and privacy statements apply.  Requires compatible iPhone and data plan rates apply.  Apple CarPlay is a trademark of Apple Inc.  Siri, iPhone and Apple Music are trademarks for Apple Inc, registered in the U.S. and other countries.

  • Vehicle user interface is a product of Google™ and its terms and privacy statements apply. Requires the Android Auto app on Google Play and an Android™-compatible smartphone running Android 5.0 Lollipop or higher. Data plan rates apply. Android Auto is a trademark of Google LLC.

  • Vehicle user interfaces are products of Apple and Google and their terms and privacy statements apply. Requires compatible smartphone and data plan rates apply. Apple CarPlay is a trademark of Apple Inc. Siri, iPhone and iTunes are trademarks of Apple Inc, registered in the U.S. and other countries. Android and Android Auto are trademarks of Google Inc.

  • Read the vehicle’s owner’s manual for important feature limitations and information.

  • Excludes 1SV model. Not available with leases and some other offers. Take delivery by 2/28/18. See dealer for details.

  • Excludes 1SV model. MUST BE A CURRENT OWNER OF A 2005 MODEL YEAR OR NEWER NON-GM VEHICLE FOR AT LEAST 30 DAYS PRIOR TO NEW VEHICLE SALE. Offer includes purchase allowance and price reduction below MSRP. Not available with special finance, lease and some other offers. Take retail delivery by 12/2/19. See participating dealer for details.

  • Excludes 1SV model. MUST BE A CURRENT OWNER OF A 2005 MODEL YEAR OR NEWER NON-GM VEHICLE FOR AT LEAST 30 DAYS PRIOR TO NEW VEHICLE SALE. Offer includes purchase allowance and price reduction below MSRP. Not available with special finance, lease and some other offers. Take retail delivery by 1/2/20. See participating dealer for details.

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