History & Heritage of Buick | 1961-1980

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HISTORY OF BUICK

1961 – 1980

1961: Latin for “invincible,” the Invicta becomes the centerpiece of Buick’s very first performance line.

1961 – 1980

1961: The Skylark nameplate returns mid-year with a total of 12,683 units produced.

1961 – 1980

1963: Bill Mitchell’s masterpiece, the Riviera, becomes its own model. Some 40,000 units are produced.

1961 – 1980

1965: The Wildcat distinguishes itself from the LeSabre pack with its die-cast grille and bright fender vents.

1961 – 1980

1970: Buick drivers discover a world of options with high-performance package for the Gran Sport — the GSX.

1961 – 1980

1976: Leading the way, a Buick Century was the pace car for the Indy 500 in 1976.

1961 – 1980

1978: Buick introduces a turbo-charged 3.8L V6 — the Turbo Regal Sport Coupe.

HISTORY & HERITAGE

Discover the vehicles and artifacts that make up a Century of GM innovation. View a complete listing of the people who have shaped our past and our present.

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MORE BUICK HISTORY


1941 - 1960 1941 - 1960 hover
1941 - 1960
1981 - PRESENT 1981 - PRESENT hover
1981 - PRESENT

* The Manufacturer’s Suggested Retail Price excludes destination freight charge, tax, title, license, dealer fees and optional equipment. Click here to see all Buick vehicles’ destination freight charges.

  • The Manufacturer’s Suggested Retail Price excludes destination freight charge, tax, title, license, dealer fees and optional equipment. Click here to see all Buick vehicles’ destination freight charges.

  • EPA-estimated.

  • Service varies with conditions and location. Requires active service plan and paid AT&T® data plan. See onstar.com for details and limitations. Vehicle must be on or in accessory position for Wi-Fi® to function.

  • EPA estimated mpg: 22 city/29 hwy FWD, 21/27 hwy AWD with standard 2.5L engine. 20 city/25 hwy AWD with available 2.0L turbo engine.

  • Cargo volume with rear seat folded is 57.3 cu. ft. Cargo volume with rear seat up is 26.9 cu. ft. Cargo and load capacity limited by weight and distribution.

  • Read the vehicle Owner’s Manual for important feature limitations and information.

  • Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.SaferCar.gov).

  • Functionality varies by model. Full functionality requires compatible Bluetooth® and smartphone, and USB connectivity for some devices.

  • Map coverage available in the U.S., Puerto Rico and Canada.

  • EPA-estimated: 27 mpg city/33 mpg highway - 1.4L Turbo with VVT, SIDI and Stop/Start technology FWD

  • Cargo and load capacity limited by weight and distribution.

  • Vehicle user interface is a product of Apple® and its terms and privacy statements apply.  Requires compatible iPhone® and data plan rates apply.  Apple CarPlay is a trademark of Apple Inc.  Siri, iPhone and Apple Music are trademarks for Apple Inc, registered in the U.S. and other countries.

  • Vehicle user interface is a product of Google™ and its terms and privacy statements apply. Requires the Android Auto app on Google Play and an Android™-compatible smartphone running Android 5.0 or higher. Data plan rates apply. Android Auto is a trademark of Google LLC.

  • EPA estimated.

  • Cargo volume with second and third row folded is 97.6 cu. ft. Cargo and load capacity limited by weight and distribution.

  • Vehicle user interfaces are products of Apple and Google and their terms and privacy statements apply. Requires compatible smartphone and data plan rates apply. Apple CarPlay is a trademark of Apple Inc. Siri, iPhone and iTunes are trademarks of Apple Inc, registered in the U.S. and other countries. Android and Android Auto are trademarks of Google Inc.

  • The system wirelessly charges one compatible mobile device. Some phones have built-in wireless charging technology and others require a special adapter/back cover. To check for phone or other device compatibility, click here or consult your carrier.

  • Cargo volume behind first row seat is 73.5 cu. ft. Cargo and load capacity limited by weight and distribution.

  • Cascada cargo volume: 13.4 cu. ft. with top up; 9.8 cu. ft. with top down. Cargo and load capacity limited by weight and distribution.

  • Read the vehicle’s owner’s manual for important feature limitations and information.

  • EPA-estimated: 2.5L engine – 25 city / 35 hwy (FWD); optional V6 3.6L engine – 21 city / 30 hwy (FWD); 20 city / 29 hwy (AWD).

  • EPA-estimated: 2.5L engine - 25 city/35 hwy (FWD); optional V6 3.6L engine - 20 city/30 hwy (FWD); 20 city/29 hwy (AWD).

  • EPA estimated.

  • EPA estimated.

  • EPA estimated.

  • Requires available Trailering Package. Before you buy a vehicle or use it for trailering, carefully review the trailering section of the Owner’s Manual. The weight of passengers, cargo and options or accessories may reduce the amount you can tow.

  • EPA-estimated MPG: 25 city/30 hwy FWD

  • EPA-estimated mpg: 21 city/29 hwy.

  • Cargo volume behind first-row seat is 73.5 cu. ft. Cargo and load capacity limited by weight and distribution.

  • With cargo area floor lowered and seats folded. Cargo and load capacity limited by weight and distribution.

  • Buick Driver Confidence includes the following: Forward Collision Alert, Automatic Emergency Braking, Lane Keep Assist with Lane Departure Warning, Following Distance Indicator, IntelliBeam headlamps and Front Pedestrian Braking.

  • Apple iPhone®/iPod® devices support Bluetooth Audio streaming with limited functionality. Please connect through USB to use all features of the Buick Infotainment System.

  • EPA-estimated MPG: 22 city/32 hwy FWD

  • Cargo volume behind first-row seats with second row folded is 60.7 cu. ft. Cargo and load capacity limited by weight and distribution.

  • Excludes 1SV model. Not available with special finance and some other offers. Take retail delivery by 8/31/20. At participating dealers only.
    Dealership availability and hours of operation are subject to change in accordance with all federal and local laws and restrictions.

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